Swiset and TopFX Announce Strategic Alliance to Accelerate Trader Growth and Drive Innovation Across the Financial Ecosystem

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In a move poised to redefine how brokers and traders interact and grow together, Swiset and TopFX announce a strategic alliance that pairs the institutional strength of one of Europe’s most solid brokers with a dynamic, industry-leading toolkit for activating, retaining, and scaling trading communities.

TopFX, with more than 15 years of experience and global presence, is a broker regulated by CySEC (License 138/11), renowned for ultra-fast execution, competitive spreads, and institutional-grade liquidity for both professional and retail clients. Since 2010, the firm has delivered top-tier solutions for financial institutions and, since 2020, expanded into the retail segment—consolidating its position as a key player in the sector (topfx.com).

Swiset is an all-in-one solution for the trading and investing ecosystem, built to help brokers, prop firms, academies, and communities achieve sustainable growth. Its Competitions Engine, automated dashboards, trader-management capabilities, and gamification tools have positioned Swiset as a benchmark for innovation across the industry.

Competitions Engine as a Growth Driver

A central pillar of this alliance is the deployment of the Swiset Competitions Engine together with TopFX—an approach proven to:

  • Acquire new clients through viral, customizable competitive formats.
  • Retain active traders by boosting brand engagement and extending customer lifetime value (CLTV).
  • Strengthen community and academy loyalty by adding value and recognizing top performers.
  • Increase trading volume via structured competition, rankings, and playoffs that encourage consistent activity.

The technology supports public or private tournaments, team-based or individual formats, real-time tracking, shareable dashboards, customizable rules, and compatibility with multiple trading platforms. It is designed for seamless broker integration, maximizing operational efficiency and delivering a professional experience for both traders and commercial partners.

Synergy That Multiplies Results

The Swiset–TopFX alliance is built on a clear vision: combine the best of both worlds. While TopFX contributes the robustness of its institutional network, multilingual support, execution infrastructure, and high-quality financial products, Swiset adds a layer of user-centric innovation focused on experience, organic growth, and strategic performance analytics.

This will enable TopFX to strengthen its acquisition strategy in key regions such as Latin America, the Middle East, and Asia, where competitions and competitive dynamics have become essential tools for engaging active trader communities—especially those linked to academies and ecosystem influencers.

A Future-Ready Solution for Brokers

This collaboration also opens the door for TopFX to leverage Swiset’s broader growth playbooks over time, including:

  • Automated dashboards to monitor trader and partner performance.
  • IB tracking and management to optimize commercial relationships.
  • Gamification and rewards that enhance user experience and loyalty.
  • Regional and community personalization models that adapt strategies to local needs.

Camilo Tobar, CEO of Swiset, said:

“Our vision with this alliance is straightforward: help brokers like TopFX build communities that are more engaged, more active, and more profitable. The Competitions Engine isn’t just an engagement tool—it’s a gateway to a new way of growing in this industry.”

Beyond Technology

This agreement positions Swiset as a strategic partner for brokers aiming to differentiate beyond pricing and spreads. With its comprehensive approach, Swiset becomes the bridge between brokers, academies, prop firms, trader communities, and influencers—generating real synergies that translate into measurable results: more active accounts, higher traded volume, and communities with a strong sense of belonging.

For TopFX, the alliance marks a step forward in its expansion strategy and the modernization of the trader experience. Through Swiset’s tools—beginning with the Competitions Engine—TopFX can deliver not only a first-class technical service but also an immersive, personalized experience aligned with current ecosystem trends.

The Swiset–TopFX alliance marks a milestone in the evolution of modern trading. By integrating technology, community, gamification, and strategic vision, both companies take a decisive step toward a future where trader experience matters as much as execution quality. For brokers seeking to scale without sacrificing connection to their users, this alliance offers a proven, repeatable model ready to deploy anywhere in the world.

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